Thursday, August 27, 2015

Hyundai’s new Eon: More features, economically priced

Hyundai had introduced such a marvelous car, the Eon, at an economical price and a fresh move by the Korean auto maker (to raise prices by a measly Rs 7,000 and introduce a slew of new features) could be acceptable to small car buyers and is unlikely to dent the car’s market.

The three new variants of the Eon rolled out by Hyundai are D-Lite+, Era+ and Magna+.

Moreover, these new variants will also be available in LPG variants that will be steeper by Rs 27,000.

Hyundai Motor India Ltd managing director and CEO HW Park said in a statement, “The idea behind launching the new variants is to offer extra value to car buyers.”

For instance, the D-Lite+ is equipped with air-conditioning and power steering and comes for even less than Rs 3 lakh (at Rs 2.98 lakh). The D-lite variant, which was already there, is priced at Rs 2.91 lakh.

For less than Rs 3 lakh, the D-Lite+ is clearly the only compact car that offers power steering and AC although the price is ex-showroom Delhi. And also with a very contemporary look!

The new Era+ will come with all the features of the D-Lite+. Additionally, it will have front power windows and central locking and carries a price tag of Rs 3.12 lakh in comparison to Rs 3.11 lakh for the existing version.

The Magna+, which is the top-end variant among the new models, additionally has a two-din audio system with USB among other features. It will be priced at Rs 3.42 lakh (ex-showroom Delhi). The existing Magna version is priced at Rs 3.37 lakh.

The LPG variants are part of Hyundai’s eco-friendly Blue Drive range and are available with factory-fitted separate petrol and LPG tanks, comprising 32 litres and 34 litres capacity that offer enhanced safety to customers along with a two-year warranty.

The new Hyundai Eon hatchback can cover over 1,200 kms on a full tank of either LPG or petrol.

The petrol-powered 814 cc compact hatchback was rolled out last year in October and is priced between Rs.2.69 lakh and Rs.3.71 lakh.

The Eon has been selling around 8,000 cars a month and Hyundai plans to scale it up to 10,000 per month.

The Eon has virtually come out to be a bug-free car right from its inception.

With a superb design and more features (including a power steering one) for an economical pricing, the Korean car maker could in fact see sales of the new Eon models cross the targeted 10,000-mark.

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